4th
EDITION
28 & 29 MARCH 2023
NOVA SBE
Marketing Wave is an annual event fully dedicated to marketing organized by NOMA Marketing Consulting.
ABOUT THE EVENT
All eyes on Marketing
Marketing Wave is an annual event fully dedicated to marketing organized by NOMA Marketing Consulting. It promotes networking moments and knowledge exchange between professionals and students, by enhancing the connection between Academia and Industry, thus bringing NOVA students closer to the job market.
THEME OF THE 2023 EDITION:
THE RISE OF UNTOUCHABLE MARKETING
The 4th edition will focus on digital innovation which has been changing the
Marketing world, in its variety of applications and challenges.
Innovation provides sustainable growth for any industry. In Marketing, this evolution is manifested through the Metaverse, NFTs, Big Data, and many others.
The 4th edition of Marketing Wave will be an educational event, promoting the analysis of current Marketing strategies and the new tools that are being used to further them.
Goal: Connect Students and the Industry, bringing NOVA SBE students closer to the workforce and promoting the exchange of knowledge between university students and
Marketing, Management, and Communication professionals.
Target audience: University Students; Marketing, Management and Communications
Professionals; Marketing Enthusiasts
