2023 EDITION
28 & 29 MarchDay 1 | March 28
10:00 – 10:15
Opening Talk with Nova SBE’S Dean
Dean Pedro Oliveira
10:15 – 10:45
Talk: The Evolution of Marketing
Company: WY Group
10:45 – 11:15
Talk: What Big Data can tell us about Customers
Company: Vodafone
11:15 – 11:30
Coffee Break
11:30 – 12:00
Talk: All About Blockchain & Web3
Company: Blockchain Club & Binance
12:00- 12:45
Talk: Events in the Metaverse – here to stay?
Company: RFM & Instinct
12:45 – 14:00
Lunch Break
14:30 – 14:45
Afternoon Opening Talk
14:45 – 15:15
Talk: Creativity 3.0
Company: Mojobrands
15:15 – 15:45
Talk: AI & Data Privacy in Marketing Campaigns
Company: WPP
15:45 – 16:05
Talk: Shaping Businesses with E-Commerce
Companies: Worten
16:05 – 17:00
Coffee Break
17:00 – 18:00
Panel: Influencers: Building the Brand
Closing
Day 2 | March 29
10:15 – 10:30
Morning Open Talk
10:30 – 12:00
Problem Solving Workshop
Company: Deloitte
12:00 – 13:00
Business Case
13:00 – 14:20
Lunch Break
14:20 – 14:30
Afternoon Opening Talk
14:30 – 15:00
Talk: Does Innovation have limits?
Company: Uzina
15:00 – 16:00
Panel: Digital Trends for the Future
Companies: Microsoft & Deloitte
16:00 – 16:15
Coffee Break
16:15 – 16:45
Talk: The Algorithm & Hyper-Personalized Marketing
Company: Google
16:45 – 17:30
Closing
17:30 – 19:30
Networking Cocktail
Attending Brands
Sponsors
