2022 EDITION

15 & 16 February

Day 1 | February 15

Professionals only

09:30 – 10:00
Check-In
10:00 – 10:10
Opening Speech

Dean – Daniel Traça

10:10 – 10:40
TALK 1: Preparing for full-bloom in the hospitality industry

Speaker: Madalena Lacerda – Operations Manager at Pestana

10:45 – 11:15
TALK 2: A world beyond third party cookies

Speaker: João Cardoso – Chief Products & Technology Officer at Group M

11:15 – 11:45
Coffee Break
11:45 – 12:15
TALK 3: Future of work

Speaker: Diogo Nuno Santos – Partner at Deloitte

12:15 – 14:00
Lunch Break – Networking for Professionals
14:00 – 14:40
PANEL: Reshaping Commerce

Speakers: Francisco de Almeida – Digital & Innovation Director at Jerónimo Martins
Amanda Pini – In-Home eCommerce Manager at Unilever FIMA

15:00 – 17:00
Cocktail Networking Session – Professionals and Students

Day 2 | February 16

Students Day

09:30 – 10:00
Check-In
10:00 – 10:10
Opening Speech

Deputy Dean – Rita Cunha

10:10 – 10:40
TALK 1: Digital Marketing

Speakers: Cláudia Lourenço – General Manager at Procter & Gamble;
Filipa Cruz – Media Marketing Manager at Procter & Gamble

10:45 – 11:15
TALK 2: Reinventing the Beauty Experience 

Speaker: Afonso Cruzeiro – Go-to-Market Director at L’Oréal

 

11:45 – 12:15
TALK 3: Digital distortion & unrealistic standards of beauty

Speakers: Sofia Bargiela – Category Leader & Marketing Manager at Unilever

14:00 – 14:40
PANEL 1: Prevailing after lockdowns

Speakers: Duarte Moreira – CFO at Indie Campers
Pedro Garcia – Operations Manager at UberEats

14:45 – 15:25
PANEL 2: Growing in plain sight (Talk in Portuguese)

Speakers: Bárbara Corby; Inês Rochinha & Mafalda Castro

 

15:45 – 17:15
WORSHOPS

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Attending Brands