2022 EDITION
15 & 16 FebruaryDay 1 | February 15
Professionals only
09:30 – 10:00
Check-In
10:00 – 10:10
Opening Speech
Dean – Daniel Traça
10:10 – 10:40
TALK 1: Preparing for full-bloom in the hospitality industry
Speaker: Madalena Lacerda – Operations Manager at Pestana
10:45 – 11:15
TALK 2: A world beyond third party cookies
Speaker: João Cardoso – Chief Products & Technology Officer at Group M
11:15 – 11:45
Coffee Break
11:45 – 12:15
TALK 3: Future of work
Speaker: Diogo Nuno Santos – Partner at Deloitte
12:15 – 14:00
Lunch Break – Networking for Professionals
14:00 – 14:40
PANEL: Reshaping Commerce
Speakers: Francisco de Almeida – Digital & Innovation Director at Jerónimo Martins
Amanda Pini – In-Home eCommerce Manager at Unilever FIMA
15:00 – 17:00
Cocktail Networking Session – Professionals and Students
Day 2 | February 16
Students Day
09:30 – 10:00
Check-In
10:00 – 10:10
Opening Speech
Deputy Dean – Rita Cunha
10:10 – 10:40
TALK 1: Digital Marketing
Speakers: Cláudia Lourenço – General Manager at Procter & Gamble;
Filipa Cruz – Media Marketing Manager at Procter & Gamble
10:45 – 11:15
TALK 2: Reinventing the Beauty Experience
Speaker: Afonso Cruzeiro – Go-to-Market Director at L’Oréal
11:45 – 12:15
TALK 3: Digital distortion & unrealistic standards of beauty
Speakers: Sofia Bargiela – Category Leader & Marketing Manager at Unilever
14:00 – 14:40
PANEL 1: Prevailing after lockdowns
Speakers: Duarte Moreira – CFO at Indie Campers
Pedro Garcia – Operations Manager at UberEats
14:45 – 15:25
PANEL 2: Growing in plain sight (Talk in Portuguese)
Speakers: Bárbara Corby; Inês Rochinha & Mafalda Castro
15:45 – 17:15
WORSHOPS
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Attending Brands
